Love Cosmetics Awards 2019 – Winner
“We help as much as we can” is the largest social campaign of the cosmetics industry – adequate to the size of Rossmann drugstore network. For the third time, Rossmann employees from stores across Poland have indicated organizations in their region that are worth helping. These are orphanages, single mothers’ homes, hospices or animal shelters.
The way to help is very simple. All you need to do is to show Rossmann PL application when you pay for your shopping at the drugstore. After scanning the code, Rossmann will charge points and contribute to the particular organization. In this way, last year, 222 organizations were given a material help with a total value of 5 million PLN.
In 2018, local institutions were assigned to specific stores. This year’s third edition brought changes that involved customers even more. This time, they could choose which organization they collect points for. If the customer does not decide on any particular institution, Rossmann will give their points to one of the organizations from the region where they most often make purchases.
As part of the third edition of the “We help as much as we can” campaign in December 2019, up to 250 organizations will receive material assistance worth PLN 5 million.